Month: September 2022

NFL Logo Design: The Entire Development History

Posted on by Ethan Johnson

The National Football League logo has been recognized as an iconic emblem and its armor since the formation of the confederation in the 1920s. The shield, inscription, and stripes of the flag of America in the NFL Logo Design are quite popular and renowned with American professional football fans worldwide. Although there have been a few changes to some components of the NFL emblem, the overall notion has remained the same over the years.

A New Football League Is Born

Ten teams were initially part of the National Football League (NFL) venture when it officially emerged in the 1920s after years of defeated attempts.

There remain just two teams among the founding teams who still actively participate in the league; Arizona Cardinals and Chicago Bears. At present, NFL comprises 32 teams participating across four main American regions.  Earlier in the 1940s, the logo used pink for the stripes and the ball above the inscription. The emblem has acquired the U.S. flag’s blue, red, and white colors. However, the idea of stripes on the ball symbol was made redundant in 1962 for a crisp look of the logo.

 

 

The current emblem depicts a narrow shape of the uppercase letters using a comprehensive custom serif font, with the letter “F” pulled slightly below the ‘N’ and ‘L. A truly classified football league was established in September 1920 by sports enthusiasts and was called the American Professional Football Association. The league’s inaugural season comprised ten teams hailing from four states. The league’s name was changed to the National Football League in June 1924.

An American Indian, Jim Thorpe, first visualized the idea of the NFL. He was previously an Olympic athlete who was also a player-coach then and the owner of Rochester Jeffersons, Leo Lyons.

Due to the outbreak of the Spanish Flu in 1918 and World War I, many players weren’t available, and teams had to temporarily shut down their operations worldwide.

The NFL became more stable and organized during the 1920s and 1930s as its membership increased. Teams prospered as the league gained popularity among the youth after the Second World War in 1946. The championship game played in 1958 was labeled “The Greatest Game Ever Played. ” Soon after, the league became one of the country’s most popular for decades to follow.

 

 

The league expanded to 13 teams in 1950 when the Baltimore Colts, the San Francisco 49ers, and the Cleveland Browns joined. The NFL also expanded to the Midwest and the Eastern Coast.

The game got speedier and more high-scoring after World War II when the league started competing in college football events. Soon after, NFL started getting featured on national television, making football a recognized sport nationwide.

Evolution of the NFL Logo Icon

The NFL logo icon has undergone decades of changes to upgrade the symbol to the most appealing one. Due to several revisions in the past, the current logotype looks more classic than the ones designed earlier.

 

1940 till 2008

The update to the 1940s NFL logo gave it a more refined look and became a starting point for future reiterations until its finalized version launched in 2008. A major change during the 1961 – 1982 period in the emblem was eliminating the red stripes at the back of the “NFL” text. Slight alterations, such as thickening of the shield’s border, were made from 1983 to 2007.

Each element was updated when the National Football League logo was redesigned at the beginning of the 2008 season. The number of stars in the shield was reduced to 8, one for every division. The oval ball’s outline was repositioned, and the NFL logo font was replaced with a straight-serif typeface.

Components of the NFL Logo Design

 

 

The NFL team logos stand out from other sports league logos because they depict a sporty element that communicates brilliance and honor.

Appearance And Shape:

The shape of the shield acts for the highest standards of sports entertainment and the league’s commitment. Apart from being a certitude stamp, it also represented and got its inspiration from the league’s founder’s union with being an American national.

NFL Logo Colors:

 

 

At present, the NFL emblem uses the blue, red, and white colors of the U.S. flag. The shield is royal blue, while the logotype is red on a white background.

NFL Logotype: 

The NFL logo typeface uses the ‘straight serif’ font, which looks quite similar to the renowned “College” font.

NFL: The Contemporary Period

 

 

The National Football League earned its spot as an important part of American culture and a top spectator of the country’s sport after it was initially aired in 1970. For years, the Super Bowl was rated as the best television sports and entertainment program and was made an unofficial national holiday.

Final Thoughts

The NFL logo evolved into American football’s most popular logo design, and the National Football League has become the most followed sports league and a globally well-known brand.

American football is one of the wealthiest sports leagues globally due to the popularity gained from television broadcast agreements. The iconic Super Bowl and various live sporting events have played an integral part in bringing a healthy change to American culture.

Adapting to the present times, the NFL logo has drastically evolved since its first design and has maintained a balanced brand identity throughout the years. We particularly appreciate the revolutionary change the NFL logo underwent. Get in touch for similar glorious and unique logo design services for your brand.

9 Web Design Trends That No One Will Tell You About

Posted on by Ethan Johnson

If you’ve decided to remodel your site according to current website design trends, you know you’re in for a lengthy process. A redesign significantly impacts your brand identification, customer relationships, and business’s financial health.

Effective and new web design trends are based on sophisticated but not necessarily difficult principles. They evolve logically and are founded on fundamental ideas about testing, human behavior, and aesthetics.

Proven Web Design Trends in 2022 to Boost Web Traffic & Sales

In this article, we will examine some tried-and-true methods for designing websites that users will return to to use, register with, and make purchases from.

1. Psychology Has A Bigger Impact Than You Realize

Effective and creative website designs are essentially based on behavioral psychology, especially regarding customers.

People react to colors, shapes, typefaces, pictures, and every other visual component on a page in particular and detailed ways.

The best designs help consumers move through a spectrum of emotions while always keeping in mind that the main objective is to influence the user’s behavior rather than visual attractiveness for its own sake.

2. Recognize Your Target Market

Web design services initiatives fail when designers don’t design with their audience in mind but instead design for themselves.

Keep in mind that your customer comes first before creating any strategy. Everything you produce ought to make their experience on your website more convenient.

Ensure that web flows and navigation are simple and logical, especially when designing websites for blogs. Pay close attention to and take time designing any pages or content that stand out as your greatest performers.

It’s preferable to make little improvements to high-converting pages rather than executing a complete redesign. Absolute perfection may not be possible to achieve.

Making “personas” is one of the finest ways to ensure that your audience is a top priority. Knowing how visitors interact with your website will help you identify areas for enhancement, removal, or both, as needed.

3. Base The Redesign On User Objectives

Although consumers could find the complex layouts and emotive visuals appealing, their main objectives when visiting websites are usually different.

Whether they are looking for information, to subscribe or register for an account, to make a purchase, or anything else, they have come to your site because you have something they want.

Effective web designers construct sites that explicitly structure the story around providing the value that consumers seek because they are aware of this concept.

4. Make Wise Color Choices

There’s a reason why so many businesses use particular hues for their websites and logos. This is so because people rarely consider how a particular shade makes them feel, even though colors trigger a subconscious emotional response.

Because they elicit favorable reactions from viewers, blue and orange, for instance, are popular colors across saturation levels in web design and branding.

Blue, in particular, is frequently linked to trust, making it a perfect option for financial organizations. On the other hand, orange is a complementary color to blue, making it a perfect accent color because of its positive and energizing associations.

Does this imply that if your brand logo isn’t blue or orange, you should go out and change it? Of course not. However, while you develop your website, there are several fundamental user interface (UI) design principles that you want to bear in mind.

  • Avoid using bold colors in areas users, such as huge sections, must read. It could be illegible and difficult to read. White background negative space is and will always be your best buddy.
  • Use a limited number of colors to create a unified color scheme and palette that will be used throughout the website.

5. Accessibility and Animation

Micro animations are small and highly significant as they play an important part in guiding and helping visitors interact with a website. They also contribute by adding elements of playfulness to a site, such as that of a superhero.

Though these animations have been popular, 2022 will be about organically using micro animations for websites.

According to UI/production designers, these are one of the newest web design trends for e-commerce platforms as they enhance user experience, giving customers a taste of their products.

Most clothing stores use micro animations to display the fitting of their material on real people.

On every website, animation should be utilized sparingly. Too many animations can be annoying since they obscure your intended message to the visitor.

According to Sydney Animation Companies, animated file formats that shuffle images with sharp transitions can be used to create some simple animations. They can be seen in plain banner adverts as well.

Although the animation is poor, these are more compatible with mobile devices such as phones and tablets like the iPad.

jQuery may produce more complex animations. It is likewise standard compatible and usable on mobile devices. HTML 5 is the most recent animation technology, but it is only compatible with the most recent browsers.

One of the little-known web design secrets is that Flash should never be used on a website because it is incompatible with mobile devices or the best SEO practices.

6. Minimalistic Design

You might believe that you require a website with bells, whistles, and everything in between when you become lost in the web design trends rabbit hole.

That may certainly be remarkable. But most of the time, your target audience doesn’t require or want such design components.

Consider some of the most popular websites that receive a lot of traffic; they all share one trait: simplicity. Nobody feels overwhelmed while using Google, Facebook, or Craigslist. This is because of the simplicity of these websites and their UX-friendly designs.

While all of the websites mentioned above are very interactive and have intricate backend systems, what is shown to the end user is a clear website that even a first-time user can understand.

You can benefit greatly from Facebook’s approach to design:

  • A neutral color scheme that emphasizes negative space and provides a cleaner appearance.
  • Fonts are legible and standardized across browsers. Choosing an appropriate size that is not too small for the eyes is part of this.
  • Fewer design components are used. There are a lot of interactive features, yet no annoying pop-up ads or large, slow-loading images are there.

7. People Prefer Symmetry or Symmetrical Designs

The propensity for symmetry, or anything close to it, is another key to successful web design. Gestalt’s Law of Principles, frequently mentioned when discussing branding, is crucial when developing a website.

Humans tend to favor symmetrical designs over asymmetrical designs; therefore, you should pay close attention to the Law of Symmetry in particular.

But remember that “perfect symmetry” can be difficult given that one of the most common web design layouts consists of a single large column with a sidebar.

This kind of symmetry is called approximation. Even if it’s not exactly, it produces a flow that the eyes can easily follow.

8. Establish Your Reputation and Credibility

Similarly, customers are more inclined to order a service or purchase a product when they read reviews from actual customers.

Reviews or client testimonials are helpful in this situation. They offer prospects to those who want to move forward with confidence and peace of mind.

Although not all company models will benefit from this strategy, service providers and companies that sell products must almost always use it.

One simple option for integrating consumer input is showing reviews from aggregator websites like Trustpilot or Google. This is an added benefit in terms of the SEO process.

The greatest businesses following this strategy have attentive customer service that can respond to positive and negative feedback.

9. Make Use of Project Hosting Services To Track Updates

It is useful to have quick access to earlier iterations of your website when running various tests so that you can quickly revert if necessary.

You can manage your website’s updates, revisions, and enhancements using project hosting platforms. You can also take corrective action if your new design doesn’t work out as expected.

Every modification to the site can be carefully tracked and tested, and older versions can always be accessed without taking up a lot of internal server space.

Conclusion

You may achieve your goals with even the smallest steps. These web design trends ‘secrets’ are just sound suggestions that the best custom web designers naturally consider.

They are the stepping stones to success, and once you reach the top, you can choose your own rules. But let’s stick to the tried-and-true strategies that we are confident in for now.

Evolution of NBA Logo Design – A Complete History

Posted on by Ethan Johnson

Who designed the NBA Logo? Alan Siegel from the globally recognized branding and design company Siegel+Gale created the National Basketball Association logo, which currently earns the design firm more than $3 billion in licensing revenue every year. The emblem is very popular and renowned worldwide among basketball fans.

Before the Jerry West logo design, the NBA logo design comprised of a simple two-toned basketball, white and grey, with “National Basketball Association” printed on it. Above the logo were written the years during which a season was played. This NBA emblem was put into use between 1960 and 1969.

 

The current famous NBA logo was designed as close to perfection as possible in 1971 and hasn’t changed since. Some consider it the best NBA logo of all time as it outlines an LA Lakers legend, Jerry West. The new National Basketball Association emblem came into existence due to a conflict between the American Basketball Association and its newly formed rival.

 

 

The new National Basketball Association emblem was created in response to a conflict between the American Basketball Association and its newly formed rival.

NBA logo History & Development

Did you know the history behind the NBA emblem? All NBA logos created from 1969 to date are strongly linked to the sport and reflect the purpose and passion of the association.In the eight decades since its founding, the NBA has expanded to thirty teams from just eleven. Of these, twenty-nine teams originate from the United States and one from Canada.

 

 

According to the association’s new structure in 2005, the thirty teams were further divided into two conferences, with fifteen teams each. The two conferences were further divided into three divisions, each comprising five teams.

  • Eastern Conference

The Eastern conference is comprised of three divisions; Atlantic, Central, and Southeast.

The following teams are a part of the Atlantic division:

  • Brooklyn Nets
  • New York Knicks
  • Boston Celtics
  • Toronto Raptors
  • Philadelphia 76ers

The teams listed below are a part of the Central division:

  • Cleveland Cavaliers
  • Chicago Bulls
  • Indiana Pacers
  • Milwaukee Bucks
  • Detroit Pistons

The teams mentioned below come under the Southeast division:

  • Atlanta Hawks
  • Orlando Magic
  • Washington Wizards
  • Miami Heat
  • Charlotte Hornets

The NBAL Finals recent championship (Season 2020-2021) prize winner for the Eastern Conference is Milwaukee Bucks.

The most wins during the championship were earned by the Boston Celtics, who gained the title with seventeen wins since the establishment of the NBA.

  • Western Conference

The Western Conference is also comprised of fifteen teams, with three divisions: Northwest, Pacific, and Southwest.

The following teams are part of the Northwest division:

  • Oklahoma City Thunder
  • Portland Trail Blazers
  • Denver Nuggets
  • Utah Jazz
  • Minnesota Timberwolves

The Pacific division comprises of:

  • Los Angeles Lakers
  • Los Angeles Clippers
  • Phoenix Suns
  • Sacramento Kings
  • Golden State Warriors

The teams listed below are part of the Southwest division:

  • New Orleans Pelicans
  • Dallas Mavericks
  • Houston Rockets
  • San Antonio Spurs
  • Memphis Grizzlies

The recent MBA Championship (Season 2019-202) winners for the Western division are the LA Lakers. The squad has had the highest number of NBA victories since the union came into being.

Several teams and unions have been highlighted negatively in recent years for alleged social injustices and culturally inappropriate acts. However, NBA and its teams remain unaccused of these claims and free of conflict because of their choice of neutral mascots perhaps.

Many team players of color support peaceful protests and take part in them, thus staying free of accusations like the one on the NFL team, Washington Redskins.

NBA Logo Design Elements

In 2017, only the typeface of the letters on the NBA logo was slightly altered, with the rest of the elements remaining the same. The current emblem depicts svelte lines and a narrow shape of the letters using the traditional sans-serif font.

Siegel was inspired by a picture of Jerry West, who plays for LA Lakers, for the NBA emblem. He was influenced by the way the shot was captured, which truly reflected the essence and dynamism of the sport. An abstract logo was created to represent basketball players in general and not just one player in specific.

Though Jerry West was appreciative of this, he, reportedly, did not feel deserving of this honor. He suggested that the NBA logo represent legends like Michael Jordan or the commissioner of the NBA, Adam Silver.

Appearance & Shape

The NBA logo design has been constant when it comes to sports logos. The dynamic and inspirational emblem consists of a player dribbling the basketball with a clear and comprehensive message. Although the NBA is hesitant in admitting to it, the player in question is Jerry West.

The logo accomplishes quite a lot with its simple design and easy-to-understand message, as it can be understood even if the NBA initials are missing. The emblem is considered to symbolize the pinnacle of excellence of the game.

NBA Logo Color Palette:

Unlike other mainstream logos, the NBA logo is accepted in just one color palette; a mix of white, red, and blue. However, you will likely come across a monochrome version of the emblem in newspapers.

75th-Anniversary NBA logo

NBA delivered its 75th-anniversary logo in 2021, commemorating the success of its finals and accumulatively over the years.

The anniversary emblem characterizes the man in the logo in question inside a diamond shape. Their recent logo will be replicated on their merchandise and court.

 

The Hue And Cry From Having Kobe Bryant As The Logo

There have been countless efforts and hues and cries from the crowd who want the Jerry West logo replaced with Kobe Bryant to honor the Laker legend’s tragic death. Making the logo change is far more complicated than anticipated despite several attempts.

Fans wanted the NBA league to honor one of their all-time great players’ catastrophic death in January 2020 and for a better representation of the majority of players of the league. Kobe’s wife, Vanessa Bryant, supported the idea of her late husband being part of the logo. Professional American basketball player Kyrie Irving took to his social media account to further reinstate the proposal.

 

 

“Gotta Happen, IDC what anyone says. BLACK KINGS BUILT THE LEAGUE,” Irving wrote in the caption of his post.

Undoubtedly, Kobe’s legacy is notably worthy of making him the face of the NBA league; however, it remains impossible to do so as there have been several rapes and criminal allegations against the late legend.

NBA Emblems Made Basketball a Global Sensation

The National Basketball Association has a rich history of achievements and great success, making the NBA iconic and globally recognized.

The NBA logo has been an awe-inspiring symbol since it was first designed in 1969. You can subscribe to a professional logo design service for similar iconic logo designs that will be popular among your target audience.